Our visit to Briggs & Stratton®
Recently, Josh and I were invited to visit the Briggs & Stratton plant in Wauwatosa, WI, just outside Milwaukee. The plant has an amazing history. We visited with a bunch of smart folks making a bunch of great products—yes they actually make products in the United States, and always have. Here are just some of the highlights.
No more pull start
What we see mostly these days is battery power versus (VS). plug-in, or battery VS. engine power. But Chad Gartzke, Briggs & Stratton Lead Engineer, showed us a brilliant example of battery AND engine. InStart® technology allows the operator to take advantage of the power and runtime of a gas engine along with the convenience of a simple push-button battery start. This is a perfect solution for someone like my mother-in-law who still likes to mow her lawn but has a bum shoulder and has a harder time pulling the engine over. I suppose this is also an attractive feature to many Millennials to whom the idea of dials, pulls and levers are almost foreign concepts. In the U.S., InStart is available on Mowox mowers (currently on Amazon), Briggs & Stratton pressure washers and will soon be available on snow blowers and generators as well.